Language Matters: Communications Webinar Series
Event Summary
Language matters a lot, and can shape your messages in intended or unintended ways. We live in an age of sensitivity to all kinds of terms — from “woke” to “DEI” to “tax burden, vs. tax responsibility.” The language you choose sends signals to your audiences about the things you value. It can be an opportunity to connect, or it can drive unintended wedges between you and your constituents. Learn how to make language choices that better reflect the entirety of your audiences, and that position your messaging for greater impact and uptake.
Join ABmunis and Marliss Weber, founder of Parodos Social Marketing, for a 1-hour webinar with a Q&A period.
This is the first webinar of the six-part webinar series.
Marliss Weber, Founder, Parodos Social Marketing